Strategic communicator
Ivy Alter
While attending the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, I am constantly learning new ways to create content and deliver well-researched strategic communication efforts. I find it incredibly satisfying to thoroughly research and understand a brand and its image, and to be an active communicator and aid in guiding that brand or organization to success. Content creation, strategic communication and public relations are integral to making any substantial advancements in brand awareness and that’s why I am so invested in these efforts!
At the Cronkite School, I have developed skills in news reporting, multimedia journalism, digital marketing, public relations and strategic communications. I am always looking for new ways to improve upon these skills and further my passion for communication. Diving head first into new experiences is the best way for me to fully comprehend any new challenge or concept I am facing!

